Ban Importation Of Foreign Clothing, Encourage Local Designers, Olukoya Tells FG

An appeal has gone to the Federal government, to impose an embargo on the importation of foreign clothing into the country in order to create a conducive business environment for fashion designers in the country.

The Creative Director of House of Roshe Global Limited and Provost of Roshe Business School, Vincent Olukoya, said this in Akure, Ondo State while training no fewer than 40 fashion designers in the state on how to grow their businesses beyond the shores of the state.

Olukoya pointed out that ” a policy mandating public office holders to wear clothing made in the country should also be initiated.

Speaking during the one-day free training tagged “Fashion Marketing Magic Summit: Attracting and Keeping Customers,” which was the maiden edition in the state, Olukoya highlighted the importance of marketing in the fashion industry.

According to him “If the government wants to help the local fashion designers, the importation of certain clothing should be banned.

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” As a country, we need to ban foreign clothing from entering Nigeria. Even government officials should encourage fashion designers in the country by wearing clothing strictly made in Nigeria.

“Just like the rice policy, when foreign rice was banned, the local production of rice greatly improved, and it positively affected the fortunes of farmers.

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“Also, the government needs to encourage us by making available funds to assist fashion designers.

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Photo Credit: Getty 

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