Netflix: We’ve Invested Over $23m, Licensed 283 Nollywood titles Since 2016

Netflix says it has invested over $23 million and licensed 283 titles in Nollywood alone since 2016.

The streaming platform, in its just-released six-year socioeconomic impact report on Sub-Saharan Africa, said the investments have contributed no less than $39 million towards GDP and $34 million towards household income.

Netflix said its direct, indirect, and expenditure impacts yielded $2.6 million toward tax revenue in the country.

It said a total of 5,140 jobs throughout the economy were supported since the 2016 launch of its service in Nigeria.

“Recent years have witnessed hugely successful Nigerian Netflix originals, such as Anikulapo which became Netflix’s top-performing film in Nigeria within less than two weeks of its release,” the 48-page report reads.

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“Other Nigerian Netflix productions include Blood Sisters, Far From Home, Shanty Town, and King of Boys.”

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Netflix said it has backed multiple talent development initiatives in Nigerian film since entering the market.

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