Born and bred in Soweto, Bobo Ndima, is the founder and the owner of the popular fashion lifestyle movement known as ‘Boys of Soweto’. Growing up, he was inspired by old photos of his dad in fitted suits and then started using the platform of style and fashion to express and extend his self-worth.
Bobo views fashion as an innate ability to understand forms, patterns and colours which all are used to convey a particular feel or expression. He has had an opportunity to work at various fashion retail stores which helped him to further extend his knowledge about fashion. His big break and career highlight was when he was given the opportunity to be a senior stylist for the Markham Campaign and ever since he has been working independently with much. View some of his stylish photos below.
Photo Credit: Bobo Ndima
