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KOKO Magazine: Celebrating Kemi Adetiba, The Creative Queen Behind ‘King Of Boys 2’

August 21, 2021

Kemi Adetiba is a talented Nigerian music video director (born 8 January 1980) turn Nigerian filmmaker, television director whose works have appeared on Channel O, MTV Base, SoundCity TV, BET, and Netflix. Kemi was born in Lagos, her mother was an engineer and also an actor by the name Mayen Adetiba.

Kemi began her journey in media, as an entertainer as a young girl where she took the headlines in two national television commercials for the detergent brand “OMO”, taking in the path of her father, Dele Adetiba. Kemi Adetiba began her professional career in the entertainment industry as a professional radio presenter with Rhythm 93.7 Fm, where she turned to put to be the voice of the voice behind two nationally syndicated hit shows: Soul’d Out and Sunday at the Seaside. Adetiba started anonymously posting personal remixes online on various applications such as Spotify and Soundcloud under the username and tag “Hule”.
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Kemi Adetiba began to make a transition from being a voice on the radio to being a face on television by producing and presenting several shows on Mnet, which includes Studio 53, Temptation Nigeria which she presented alongside Ikponmwosa Osakioduwa. Kemi was also a presenter on SoundCity TV and hosted Maltina Dance all for three consecutive seasons.

After years of success being in front of the camera, Adetiba enrolled into the New York Academy to learn the ropes about being behind the cameras and today. Kemi Adetiba’s short film Across a Bloodied Ocean was screened at the 2009 Pan African Film festival and National Black Arts Festival. On 8 September 2016, Kemi Adetiba’s first feature film “The Wedding Party” (a Nigerian Rom-com film) premiered opening night, at the Toronto international film festival (TIFF), as the opening film of the City-to-city Spotlight.
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Some of the awards that the renowned actor’s works have won include Best Female Video for the song “Ekundayo” by TY Bello at the Soundcity TV Music video Awards, Best Female Video for the Song “Today na Today” by Omawunmi at the 2010 Nigeria Entertainment Awards. Adetiba’s most recent works are the music video direction of Waje’s “Onye” which features Tiwa Savage, Olamide’s “Anifowose”, “Sitting on the Throne” and Bez’s R&B single “Say”. Kemi was nominated for Best Music Video Director of the Year at The Headies 2014.

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