Squid Game Is Now Netflix’s Biggest-Ever Series At Launch

The popular South Korean fictional drama “Squid Game” has been announced as Netflix’s biggest-ever series at launch according to the streaming company’s exclusive disclosure to CNN on Tuesday, October 12.

The dystopian series, in which contestants who are deeply in need of money play deadly children’s games to win cash prizes, has been viewed by 111 million accounts since debuting on Netflix on September 17.
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To give that number some context, Netflix announced earlier this year that 82 million households watched “Bridgerton” in the first 28 days following its Christmas debut. “Squid Game” surpassed that number in a shorter amount of time.

The series is No. 1 on Netflix’s Top 10 lists in 94 countries around the world. It’s the platform’s first-ever Korean series to reach No. 1 in the United States.
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The numbers speak to the sheer size of “Squid Games’” popularity and the speed at which it took off. But Netflix’s — and all streaming services’ — rating data comes with some important caveats.

The series has also earned great reviews, garnering a 91% score on Rotten Tomatoes.
Like many top streaming series, “Squid Game” has become a pop culture phenomenon. The series has generated memes and even Halloween costume ideas. Netflix has 209 million subscribers and the company has worked to reach audiences on a global scale.

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